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6 ways to use LinkedIn when you’re not looking for a job

6 ways to use LinkedIn when you’re not looking for a job

LinkedIn can be useful far beyond being just a job hunting tool If you’re reading this article, chances are good that you’re not currently in the market for a job. Maybe you’ve just started a new business venture or maybe you’ve decided to take some time off from the...
Why you should niche your business and your marketing

Why you should niche your business and your marketing

Niching down to a smaller number of customers than you once may have had can be a little frightening. There’s always to risk that you’re going to leave a lot of money on the table. But that’s mostly because we look at much bigger companies than ours,...
Handling change when it comes

Handling change when it comes

Change is going to happen. To your business. To the way you are doing things. To your family. And in every part of the life you live. I’m going to Share a story about some change I am going through now, and how this is all just the latest in a lifetime of change...
How to market yourself when you’re an introvert

How to market yourself when you’re an introvert

In this email, I’ll share how you can still promote yourself or your business despite feeling uncomfortable about it. The different approaches to life between extraverts and introverts can be summed up in this quote: “Introverts enjoy people-watching. Extroverts...